MIAuto: everything around your vehicle, in one place.
MIAuto is an automotive marketplace we are building at Estebiart Lab: buying and selling cars and motorcycles, parts, services and suppliers, with sales support before and after the purchase.
- Cars and motorcyclesbuying and selling with vehicle listings
- Parts and serviceson the same platform
- Suppliersa space for businesses in the sector
- Supportinspections and assistance
01. The challenge
A market full of scattered information.
Buying or selling a vehicle means dealing with many different players: sellers, repair shops, parts and inspections. The information is scattered, which creates distrust and slow processes.
- Information scattered across many players
- Distrust in transactions
- Services and parts separate from buying and selling
- Little support after the purchase
02. The solution
A marketplace built around the vehicle.
We are building a platform that brings together buying and selling cars and motorcycles with the parts, services and suppliers around them, and that supports users after the purchase too.
- CarsBuying and selling with vehicle listings.
- MotorcyclesTheir own space on the platform.
- PartsA parts catalog.
- ServicesRepair shops and automotive services.
- SuppliersFor businesses in the automotive sector.
- SupportInspections and assistance before and after the purchase.
03. Results and capabilities
A product under construction, validated in stages.
MIAuto moves forward in stages: each vertical is launched, validated with real users and expanded. It is our lab for learning how a specialized marketplace is built.
- Defined verticalscars, motorcycles, parts and services
- A space for suppliersin the automotive sector
- Staged launchvalidating each vertical
- Applied learningfor our clients' projects
04. Project views
This is what the platform looks like.
05. Challenges and learnings
Key learning
Building our own products forces us to decide like founders: what to launch first, what to validate and what to leave for later. That experience is what we bring to every project with our clients.
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